We’ve mentioned the diversifying trend among sign shops before and now Sign Media Canada Magazine is reporting on a great example in Alberta.
Under the title “Colour Overdrive” in the April edition, they tell the story of how Lygas Co. is offering textile and signs locally and online. In addition to the diversification aspect, the online aspect is actually another lesson that shops should be considering. And this is not only because you may also be in a small place like Didsbury, but because regardless of where you are, the Coronavirus experience has highlighted the value of offering product online when the traditional brick and mortar way of doing business is compromised.
Read the article and consider the concept for your shop.