Part of taking your shop and industry seriously, is joining at least one industry association and participating in its activities and benefits.

You can exercise influence through committee or task work. You can save on products and services through special membership discounts. You’ll have access to inside information, and you’ll be more aware of developments in the industry that may benefit your shop. You’ll have access to a network of other shop owners willing to share experience and expertise. Those are just some of the benefits of association membership.

One such organization worth considering is right here in Canada — the Sign Association of Canada. If your shop is not member, it should be. You can log onto their website right here and apply for membership.