The thumbnail version:

  • Roland has the BT-12 direct-to-garment desk-top printer.
  • It’s suited to limited-quantity prints for, say, promotional purposes.

The full version:

The Roland BT-12 direct-to-garment desk-top printer.

Roland is telling the story about how an employment services company in Oregon acquired a Roland BT-12 direct-to-garment printer as part of their promotion program.

Shortly after COVID hit, they decided to print Tees, sweats and masks with their logos. They also printed clients’ logos on those items and gave them away as a promotion. Apparently it was well received.

If your sign shop is looking for a promotional idea or even a way to get into textile prints, you should talk to Stanley’s (Calgary 403 243 7722 and Edmonton 780 424 4141) about the Roland BT-12. Just understand though that while they’re fine for occasional limited-quantity prints for, say, promotional purposes, desk-top DTG printers are not high-volume production machines.