by Michael Best | Mar 4, 2024 | General
Many small graphics shops are like many small businesses in general, they’re reactive, not proactive. They sit and wait for customers to turn up instead of going out and looking for them. One of the biggest reasons for this is that many small business owners are...
by Michael Best | Feb 28, 2024 | General
I’ve urged before that you make a point of paying regular visits to the Roland website for the useful information they post. In literally a couple of minutes a month, you may find something that could be a significant time saver and money-spinner. But, since you...
by Michael Best | Feb 26, 2024 | General
Large organizations and governments frequently undertake simplification exercises or projects which they like to refer to as “red tape reduction.” Essentially it’s a process of eliminating unnecessary activities and streamlining others to achieve the simplification we...
by Michael Best | Feb 21, 2024 | General
Ginny Mumm, a freelance consultant for Roland, has authored an article on “how expanded UV gamuts add vibrancy and accuracy to projects.” This is good information, particularly for printers expected to produce accurate colours for demanding corporate...
by Michael Best | Feb 19, 2024 | General
If you’re a regular reader, you’ll know by now that I’m an enthusiastic promoter of trade show attendance. It’s where you keep up to date on developments in your industry, where you make useful contacts, where your creativity is stimulated. I...
by Michael Best | Feb 14, 2024 | General
If, like a third to a half of the population, you are an introvert, the chances are that you hate prospecting, meeting new customers, or interacting with people you don’t know. The problem this poses for the introverted shop owner is that interacting with customers...